SOP-3004 Lecture Notes - Lecture 20: Human Sexual Activity, Stereotype Threat

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13 Apr 2017
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Key words: prejudice, stereotype, explicit attitudes, implicit attitudes, implicit association task, discrimination, traditional discrimination, modern discrimination, self- handicapping, disidentification. Old fashion stereotyping and racism is more blatant and straight forwards where new stereotyping is not as straight forward. Prejudice: this is a negative or positive attitude towards a group. This involves cognition and can be positive or negative. You are in front of a computer screen, and the researcher is interested in how they value people in relative to one another. They show pairs of word such as white faces paired with bad and black faces paired with good. The pairs are then flipped for another through. Press a key if you see the target that is part of one if the groups on the left or another key for the same thing on the right. If 2 things are not representative of the participant"s attitude, then they will have a slower reaction time.

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