MUS 152 Lecture Notes - Lecture 9: Online Advertising, Emerging Markets
Document Summary
Running head: scm please respond to the following: select three (3) scm please respond to the following: select three (3) problems that brick-and-mortar organization. Brick and mortar organization is the business that serves its customers within a building or a place that is physically located which is entirely opposite to an online business. It is termed as the traditional sense, a particular location where consumers can go face to face. Brick and mortar organization faces the undermentioned problems in their operation (gay,charlesworth, a. Despite the fact that the big box retailers always possess the extensive inventory of goods, the brick and mortar store carries less. The second problem is shopper surveillance (gautam & batra 2011). The shoppers are always stranded where cameras are located in the store. It is a must brick and mortar owners to sign the lease which could extend several years.
