HSP M 101 Lecture Notes - Lecture 10: Comfort Food, Charlie Trotter, Julia Child
Document Summary
130 million people in usa are guests in a restaurant daily. Main goal is to generate profit from the sale of food and beverages. Julia child to charlie trotter are well known chefs, known for development of flavors and sauces. Being a chef is a calling not a job. ------important to know the basics of culinary to be successful in hospitality. Proper education is needed, both business and culinary. Different characteristics in its marketplace to achieve differentiation. Word of mouth and reputation used as marketing/advertising. Risks: more than 50% of independent restaurants fail in the first year. Americans dine out 1 out of 4 meals, approx. Limited menu ex) pizza, burgers, tacos, sandwiches, chicken. Wow guests with one of a kind experience. Located in high-population areas or near major tourist attractions. The average american meal travels around 1500 miles from farm to plate.