ECON 20 Lecture Notes - Lecture 29: Marginal Revenue, Marginal Utility, Marginal Cost

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Impossible to surmount or penetrate (otherwise, it wouldn"t be the only firm in the. Keeps everybody else out of the industry. Natural monopoly: markets is too small to make a second firm viable. Example: many (but not all) public utilities such as pipeline for natural gas. Two types of monopoly distribution to houses throughout a city. Commercial monopoly: granted by government: patents, copyright, and other exclusive licenses (even hotdog selling in a national park!) Or: single seller due to branding, advertising, secret recipes, or free market doesn"t come up with another firm that produces the same product. Monopolies face the downward-sloping market demand curve. Since it is the only firm in the industry, the monopoly"s demand curve is the market demand curve, which is downward-sloping (i. e. , not infinitely elastic, as in a competitive industry) Therefore: to sell more, the monopoly must lower its price. This is what a downward-sloping demand curve tells us.

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