COB 204 Lecture Notes - Lecture 10: Myspace, E-Commerce, Newegg
Document Summary
11/9/15 cob 204 chapter 9 e-business and e-commerce. A game plan : where, what, and how to make your ideas work and make a proit. Electronic commerce- the process of buying, selling, transferring or exchanging products, services, or informaion via computer networks, including the internet. Electronic business- in addiion to the buying and selling of goods and services, e-business (a broader concept) refers to servicing customers, collaboraing with business partners, and performing electronic transiions within an organizaion. 1995-2000: innovaion: key concepts developed, dot-coms; heavy venture capital investment. 2001-2006: consolidaion: emphasis on business-driven approach, 2005, rupert murdoch"s news corp bought myspace. com for million, google"s share from in 2004 to in 2007 ( today, nov. 2015 vs. apple , 2006-present: reinvenion: extension of technologies, new models based on user-generated content, social networks, services, from 2006-2008, about 62% tech irms were not proitable, google bought youtube, winner takes all markets. Unique features: ubiquity, global reach, universal standards.
