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Class Notes for ADVC1010
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ADVC1010 Lecture Notes - Lecture 7: Marketing, Sales Promotion
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ADVC1010 Lecture 6: source, message, and media factor
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ADVC1010 Lecture Notes - Lecture 3: Ideal Class Group, Direct Marketing, Sales Promotion
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ADVC1010 Lecture Notes - Lecture 4: Personal Selling, Psychographic
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ADVC1010 Lecture Notes - Lecture 2: Integrated Marketing Communications, Marketing Mix, Media Mix
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ADVC1010 Lecture Notes - Lecture 1: Zip Code, Psychographic
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