Class Notes (1,100,000)
US (460,000)
KSU (2,000)
BMRT (50)
Lecture 50

BMRT 11009 Lecture Notes - Lecture 50: Dr Pepper Snapple Group, The Wall Street Journal, Strategy Map


Department
Business Management and Related Technologies
Course Code
BMRT 11009
Professor
Aviad Israli
Lecture
50

This preview shows page 1. to view the full 4 pages of the document.
The STRATEGY MAP
Figure 16.6
Sample strategy map for Dr Pepper Snapple Group.
Sources: This map was based on information in “Dr Pepper Snapple Group to Boost Container
Recycling, and More . . .,” TheShelbyReport.com, February 12, 2016; C. Choi, “Dr Pepper to Test
Naturally Sweetened Sodas,” FoodManufacturing.com, February 13, 2014; A. Gasparro and M.
Esterl, “Keurig Reels in Dr Pepper for its Coming Soda Machine,” TheWallStreetJournal.com,
January 7, 2015; S. Frizell, “Coke and Pepsi Pledge to Cut Calories,” Time.com, September 23,
2014; M. Esterl, “How Dr Pepper Cuts Costs. And Then Cuts Costs Some More,” The Wall Street
Journal, February 16, 2016, P. R2; “VisionCall to Breakthrough ACTION,”
DrPepperSnappleGroup.com (accessed May 12, 2016).
Access the text alternative for these images.
QUESTION #4
Jeff’s sales goal was to “improve sales.” Which barrier to measurement is this?
A. Objectives are fuzzy.
B. Managers put too much trust in informal feedback systems.
C. Employees resist new measurement systems.
D. Companies focus too much on measuring activities.
BUDGETS: FORMAL FINANCIAL PROJECTIONS
Budget
Formal financial projection.
Incremental budgeting
Allocates increased or decreased funds to a department by using the last budget
period as a reference point.
Only incremental changes in the budget request are reviewed.
FIXED VERSUS VARIABLE BUDGETS
FIXED BUDGETS
Allocates resources on the basis of a single estimate of costs
VARIABLE BUDGETS
Allows the allocation of resources to vary in proportion with various levels of activity
FINANCIAL STATEMENTS
Balanced sheet
Summarizes an organization’s overall financial worth—assets and liabilitiesat a
specific point in time.
Income statement
Summarizes an organization’s financial results—revenues and expensesover
specified period of time.
AUDITS
Audit: formal verification of an organization’s financial and operational systems.
External: performed by outside experts.
Internal: performed by organization’s own professional staff.
DEMING MANAGEMENT
1. Quality should be aimed at the needs of the consumer.
You're Reading a Preview

Unlock to view full version