MKT 3401 Lecture : MKT 3401 Week 1 Lecture Notes
Document Summary
And if they can sell themselves they can sell themselves to the customers: you must know people networking. You will go back and regroup and re-do it to get the job done: enthusiastic- a company with a good culture has a good enthusiastic environment, smart- you don"t have to be a 4. 0 to be a genius. It"s not grade point average but it is competency based. Handle yourself outside of the setting you"re in: honest- you"ll be hurt if you"re not honest; you have to be trusted. Keep company info inside the company; not stealing; carry yourself in a way that can show that you respect your company: personal brand (question 3, likeability- 1960 came about in california a classic study on likeability. The ability to have people look and listen to you and like you.
