SOCL 2505 Lecture Notes - Lecture 4: Reed Hastings, Dynamic Capabilities, Swot Analysis
Document Summary
For presentation 2, you will be investigating your company"s internal environment in terms of strategic formulation and implementation. Guidelines: values, vision, and mission statements expressed a clear vision for the future of netflix, which includes, netflix doesn"t have an official published mission statement, but at the. Ability to spot innovation- netflix owes much of its initial success to the popularity of dvd"s and dvd players. By 2004, 2/3 american homes had dvd players, so being a dvd-delivery company was highly innovative. Then in 2007, netflix had the insight to start moving over to its on-demand streaming via the internet, which is the core of the company"s business now in. Providing content in a convenient and unique way -first leader in online streaming-- now online streaming on multiple platforms. Everyone knows how to maneuver through netflix easily. Netflix is the u. s. leader in online video streaming.