MSCR 1220 Lecture Notes - Lecture 2: At&T, Mass Communication, Smartphone
Document Summary
Mass communication shifts when convergence takes place (analog digital) The use and adoption of tech requires us to account for who? . Based off of social and economic values. Changed how people interact on a global scale. Telephone added voice then portability then convenience (can call ppl directly, no middle man) Privatise corporate model for this industry (bell was the first) Created a monopoly because networks and devices needed to match with your own device and the person you"re calling. Ex: person with at&t phone + network can"t switch to verizon network. Landline (cid:3247)i wasn"t home so i missed your call(cid:3248) Smartphone no excuse, can be reached at any time/any place, more spontaneity. Technological convergence media converge in digital form. Allows for a range of media from one device. Large screens because there was a need to see things on a larger scale.