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Class Notes for Marketing at New York University

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MKTG-UB 20 Lecture Notes - Lecture 12: Louis C.K., Cord-Cutting, Crowdsourcing
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The Long Tail - Amazon and recommendation engines - Wh...

Marketing
MKTG-UB 20
Joan Vicente
Marketing
MKTG-UB 20
Joan Vicente
MKTG-UB 47 Lecture Notes - Lecture 4: Bollywood, Family Values
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sources of risk competing philosophies movies themes m...

Marketing
MKTG-UB 47
Durairaj Maheswaran
MKTG-UB 47 Lecture Notes - Lecture 3: Marketing Mix, Root Mean Square, Arbitration Clause
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midterm: disposable income tariff quota system protective tariff rev...

Marketing
MKTG-UB 47
Durairaj Maheswaran
MKTG-UB 47 Lecture 1: 1
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Jan 31 Entertainment Industry & Globalisation Soft Power | E...

Marketing
MKTG-UB 47
Durairaj Maheswaran
MKTG-UB 47 Lecture Notes - Lecture 2: Root Mean Square, Marketing Mix, Ethnocentrism
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Feb 21 Culture | ways of living built up by a group of human are ...

Marketing
MKTG-UB 47
Durairaj Maheswaran
MKTG-UB 20 Lecture Notes - Lecture 8: Limited Release
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Theatrical Distribution 4/6/17 - Film rentals -...

Marketing
MKTG-UB 20
Joan Vicente
MKTG-UB 20 Lecture Notes - Lecture 6: Film Distributor, Blowup
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3/23 Guest Lecturer Distribution of The Last Word - Bleecker...

Marketing
MKTG-UB 20
Joan Vicente
MKTG-UB 20 Lecture 3: Packaging & Financing
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Week 3 Packaging & Financing Packaging - story/screenplay - Dir...

Marketing
MKTG-UB 20
Joan Vicente
MKTG-UB 20 Lecture 5: Film Marketing
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Week 5 Film Marketing Independent Financing Vehicles - Soft Mone...

Marketing
MKTG-UB 20
Joan Vicente
MKTG-UB 20 Lecture 2: The Development & Packaging Process
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Week 2 The Development & Packaging Process “When you own the prop...

Marketing
MKTG-UB 20
Joan Vicente
MKTG-UB 20 Lecture Notes - Lecture 1: The Weinstein Company, Damien Chazelle, Kenneth Lonergan
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find more resources at oneclass.com Introduction Oscar Nomine...

Marketing
MKTG-UB 20
Joan Vicente
MKTG-UB 1 Lecture Notes - Lecture 3: Marketing Ethics, Market Segmentation, Marketing Mix
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Segmentation Marketing Planning systematic process of deciding mark...

Marketing
MKTG-UB 1
Eric Greenleaf
MKTG-UB 40 Lecture Notes - Lecture 3: Hybridity, Root Mean Square, Graham Holdings Company
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find more resources at oneclass.com Ch 3 The Business of Med...

Marketing
MKTG-UB 40
Narayanan Sunder
MKTG-UB 1 Lecture Notes - Lecture 9: Pharmaceutical Industry

DISTRIBUTION Placement - aka distribution channels ● I...

Marketing
MKTG-UB 1
Bonezzi Andrea
Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
All Professors

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