MGMT-UB 1 Lecture Notes - Lecture 6: Inbreeding, Diminishing Returns, Arbitrage
11 May 2016
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Document Summary
Strong: more frequent interaction, more emotional affect, more trust, more info shared. Strength of weak ties - granovetter, 1973. Virtual vs. physical networking - what is a facebook friend. Social capital = value created as a function of network structures. A strong network provides social capital: private info, access to diverse skill sets, power. An individual bridging across structural holes, connecting individuals or groups that would otherwise not be connected. Advantages: access to new and diverse info, increased innovation and creativity, brokerage and control, integration across groups, career advancement. Members are directly linked to each other. Advantages: promotes trust, provide clear expectations, promotes cooperation and reciprocity, facilitates implementation and execution. Cohesion vs. structural holes: filling a structural hole is the mechanism underlying. Granovetter"s claim that weak ties are more useful because they give actors access to non-redundant info. Notes from reading - how to build your network :
