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Class Notes for B A 303
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B A 303 Lecture Notes - Lecture 2: Jetblue, Match Game, Marketing Mix
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B A 303 Lecture Notes - Lecture 3: High Point, North Carolina, Marketing Intelligence, Mystery Shopping
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B A 303 Lecture Notes - Lecture 4: Psychographic, Competitive Advantage, Selective Exposure Theory
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B A 303 Lecture 6: Week 6 (all the notes you need)
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