SOC 003 Lecture Notes - Lecture 3: Time Management, Pole And Polar, Ingroups And Outgroups
Document Summary
Two types of persuasion (know diffference: central route/path, peripheral route/path. Central route/path: leads to lasting attitude change, characterized by active engagement of the audience in processing the content of the message, high motivation and thought. Social interaction: any process directed towards, or influenced by, another person or people. 3 types of interacting units affecting behavior: 1. Groups: refers to two or more people who identify and interact with one another, 3 characteristics, 1. Two or more people belong to it: 2. Types of social groups, relationships, and bonds: primary, secondary, reference. Primary: a small group whose members share personal and enduring relationships (your buddies) Primary relationships: people who typically spend a great deal of time together, engage in a wide range of activities, and feel that they know one another well. Expressive bond: attachments to another person/group that are based on our attraction to particular groups.