01:220:102 Lecture Notes - Lecture 18: Market Power, Demand Curve, Marginal Revenue

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2 Nov 2018
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A firm that is the only producer of a good with no close substitutes. An industry controlled by a monopolist is known as a monopoly. The ability of a firm to raise prices. Non-price competition: mostly pr or advertising the product. A monopolist reduces the quantity supplied to qm and moves up the demand curve from. C to m, raising the price to pm. Profits will not persist in the long run unless there is a barrier to entry. Barriers to entry are essential for monopolies. They generate profit for the monopolist in the short run and long run. Government-made barriers, including patents and copyrights: control of a scarce resource or input a. If de beers owned nearly all of the diamond mines in the world, it would have a monopoly in diamond production. All firms face the same rule: profit is maximized at the q where mr = mc.

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