BUSN 70 Lecture Notes - Lecture 1: Economic Equilibrium, Pacific Gas And Electric Company, Free Market
Document Summary
Largest company in the world as in they do more sales. Products: individuals or organizations trying to earn a profit by providing products that satisfy people"s needs. Service, product: goods or services with tangible and intangible characteristics that provide satisfaction and benefits. Profits have to be earned legally and ethically. Marketing expertise creativity , simplicity, spend a lot of money to have brand recognition. Changing to the current consumer wants and competition. Do not share the purpose of earning profits. Engage in management, marketing and finance to reach goals. Marketing legal , political, regulatory forces affect marketing. Social responsibilities and ethics, competition economy , presidential elections make people scared and they don"t spend money. Primary goal of an owner of a business is obtaining money and using money efficiently. A description of how a particular society distributes in resources to produce goods and. All businesses are government owned so all the profits go back to the government.