BUS 690 Lecture Notes - Lecture 2: Consumer Privacy
Document Summary
9/14/2015: the ethics of privacy is an important but largely unexplored topic for managers. The topic is particularly pressing given radio frequency identification (rfid) and other emerging technologies that have the potential to challenge society"s ethical beliefs. Rfid is a system for tagging and identifying mobile objects such as store merchandise, postal packages, and sometimes even living organisms. Relative to bar codes, rfid allows objects to be scanned from a greater distance, supports storing of data, and allows more information to be tracked per object. These rfid chips are very beneficial in their supply chain and inventory functions. The use of rfid technology has caused considerable controversy and even product boycotts by consumer privacy advocates who refer to rfid tags as spy chips. the two main ethical/privacy concerns regarding rfid are: The usage and technology of rfid chips continues to grow, but along with this growth comes a sense of apprehension.
