MCC 1000 Lecture Notes - Interpersonal Communication, Motion Picture Production Code, Payne Fund Studies
Document Summary
Job interviews, getting dream job; social media: esteem admiration (from colleagues, peers, etc. ) Social media; self-acknowledgement: love and belonging relationships (romantic, friendships, familial, etc. ) Includes concept of noise and feedback: lasswell. The concept of effect is included: weaknesses of both models, shannon-weaver. Too mathematical (operates under a form of logics; very linear) Therefore, too linear: forms of communication, verbal. All messages are said or written: nonverbal. Excludes written or spoken words: forms of mass media, passive. Audience is unable to provide feedback within the medium; there is no audience input: watching tv, blocking the comments on youtube, reading a book/newspaper, watching a movie, etc, active. Audience is directly engaged with the medium; there is an opportunity for audience input. Live television (or studio audience), american idol (and shows like it), blogs, call-in radio, etc: why study media/mass communications, media literacy. The ability to understand and make productive use of the media: media criticism.