PSY 492 Lecture Notes - Lecture 2: Longitudinal Study, Twin Study, Likert Scale

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We go into a situation with some kind of pre-obtained understanding/thinking of how it works, and we need to distance ourselves from that. E. g. swine flu- connecting that term to the disease hurt the pork industry: deception. People presenting research may not have the best purpose in mind. Human nature requires that we will fall for things if they"re pitched in the right way. Researchers observe and record participants" behaviors, often forming hypotheses that are later tested more systematically. A good starting point when trying to understand a phenomenon and first start building a hypothesis. Answer 1-7; still closed-ended, but there is more room for diversity within responses. We have to take these answers with a grain of salt. Reveal information about 2 or more variables that may be related. To determine the extent of the relationship, the correlation is calculated. Correlation (r-value) ranges from +1. 00 to -1. 00. Can be positively or negatively correlated: experimental.

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