POL 324 Lecture Notes - Lecture 8: Federal Election Campaign Act, Motivated Reasoning, Political Action Committee
5 Feb 2019
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Past strategies to target undecided voters to potentially sway them. Modern strategy to make sure you get base votes because in reality there are too few. Activate latent support groups that generally support candidate but aren"t activists. Selective exposure: only follow media that agrees with you. Without campaigns, people may not turn out to polls. More money leads to a better campaign in which your supporters are more likely to vote. Federal election campaign act (feca) of 1971 and 1974. Biggest effect is on turnout, not voter choice. Each person can give from their taxes to help fund presidential campaign (later goes. Taking money from funds means limits on how much candidates raise and spend. Nixon hired people to wire the dnc headquarters but he did authorize to pay to cover it. 1974: non resigns, government seeks more stringent campaign finance reforms. Reports of money that it spent and how it is spent.
