STRC 2112 Lecture Notes - Lecture 8: Dialectic, Visual Rhetoric, Institutio Oratoria
Document Summary
Audience adaptation and a common universe of ideas. Types of proof: ethos-artistic; charisma, characters, credibility, pathos-artistic, logos-artistic, places of argument. Artistic-what"s in the picture, in the speech itself, inartistic exists outside of the frame, lighting, location, frame. The potency of language- the idea that language shapes our world: i. e. dreamers vs. aliens-how we talk about things. A common use of ideas-the enthymeme-we all kind of understand and we don"t need to explain them that much. Plato believed that as humans we do not see absolute truth directly, but only glean indirect images, glimpses, or shadows of the truth. Plato used dialogue, or the dialectic method, to pursue these truths. Dialogue is a form of discussion where the parties ask and respond to questions from the other parties involved. Here"s how to use the elements, here"s how to persuade. We need to look at how words are being created and used to understand how to persuade.