STHM 1311 Lecture 1: Class Notes February 3 2016
6 Apr 2016
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Perceived benefit of travel has to exceed or be equal to perceived cost of travel. As transportation changes, destinations are more feasible. Review the main points made in the why study tourism slides. We have to understand the reasons why people travel. In order to market to potential visitors and to serve them at their destination effectively, it is essential to understand the underlying needs that visitors are trying to satisfy when they travel. Asking tourists about their motives is challenging because:
