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Class Notes for Marketing at Towson University

Marketing
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MKTG 451 Lecture 2: Personal Selling 9:11 lecture
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Personal Selling 9/11/17 Lecture ...

Marketing
MKTG 451
Charles Shivley
MKTG 451 Lecture 1: PErsonal selling overview 8:28
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Marketing 451 Lecture 1 8/28/17 Ov...

Marketing
MKTG 451
Charles Shivley
MKTG 451 Lecture 9: MKTG451: Chapter9
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Chapter 9: Proposing ● Proposing ○ Process of taki...

Marketing
MKTG 451
Drager
MKTG 451 Lecture 8: MKTG451: Ch.8
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Chapter 8: Studying ● Studying ○ Give one a picture of ...

Marketing
MKTG 451
Drager
MKTG 451 Lecture 7: MKTG451: Ch7
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Chapter 7: Meeting the Prospect ● Three types of contact ...

Marketing
MKTG 451
Drager
MKTG 451 Lecture 6: MKTG451:Chapter6
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Chapter 6: Planning ● Phases of the selling process in non-manip...

Marketing
MKTG 451
Drager
MKTG 451 Lecture 5: MKTG 451: Chapter 5
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Chapter 5: Listening and Observing ● 3 levels of listening ...

Marketing
MKTG 451
Drager
MKTG 425 Lecture 9: Ch.10ConsumerIdentitySexandSubcultures
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Consumer Behavior Ch.10: Consumer Identity 1: Sex and Subcultures ...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 8: Chapter8AttitudesandPersuasion (3)
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March 5, 2017 Chapter 8: Attitudes and Persuasion Consumer Behavio...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 8: Chapter9GroupsSituationalEffectsonConsumerBehavior
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Chapter 9: Groups Situational Effects on Consumer Behavior I. A co...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 7: Chapter8AttitudesandPersuasion
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Wednesday March 5, 2017 Chapter 8 Attitudes and Persuasion Consume...

Marketing
MKTG 425
Trevor Iles
MKTG 451 Lecture 4: PersonalSellingandManagement-Chapter4

Chapter 4: Build trust Assist in managing tension Questioning keyst...

Marketing
MKTG 451
Drager
MKTG 451 Lecture 3: Chapter3TensionManagement

Personal Selling Management 021717 Chapter 3: Tension Management: ...

Marketing
MKTG 451
Drager
MKTG 451 Lecture 2: MKTG451class2

MKTG451 Class2 21017 David Drager Chapter 2: Relationship Strategie...

Marketing
MKTG 451
Drager
MKTG 451 Lecture 1: MKTG451PersonalSellingClass1

20317 Pros of career in sales Flexibility Interaction w many Cons ...

Marketing
MKTG 451
Drager
Marketing Planning - Reference Guides

Marketing Planning 2 ...

Business Administration
BUS 343
All Professors
Introductory Marketing - Reference Guides

Introductory Marketing 2 ...

Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
All Professors

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