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MKTG 425 (10)

Class Notes for MKTG 425 at Towson University

Consumer Behavior Analysis

MKTG 425 Lecture 9: Ch.10ConsumerIdentitySexandSubcultures
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Consumer Behavior Ch.10: Consumer Identity 1: Sex and Subcultures ...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 8: Chapter8AttitudesandPersuasion (3)
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March 5, 2017 Chapter 8: Attitudes and Persuasion Consumer Behavio...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 8: Chapter9GroupsSituationalEffectsonConsumerBehavior
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Chapter 9: Groups Situational Effects on Consumer Behavior I. A co...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 7: Chapter8AttitudesandPersuasion
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Wednesday March 5, 2017 Chapter 8 Attitudes and Persuasion Consume...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 6: MKTG425ConsumerBehaviorCh.7

Chapter 7: The Self Self Concept Summarize beliefs a person holds a...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 6: ConsumerBehaviorCh.6

030117 Chapter 6: Learning and Memory Learning types Classical Cond...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 3: MKTG425-ConsumerBehavior-CH.4

MKTG425:Consumer Behavior Ch.4: Consumer and Social Well Being Ch.5...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 2: MKTG425-lecture2-chapter3

Chapter 3: cultural influences on decision making Learning objectiv...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 2: MKTG425-consumerbehavior-lecture2chapter2

Consumer Behavior Analysis Class 2: 20817 Chapter 2: Decision Makin...

Marketing
MKTG 425
Trevor Iles
MKTG 425 Lecture 1: MKTG425-ConsumerBehavior

2117 Bookoptional Tests will come from class Project 1 athletic Pro...

Marketing
MKTG 425
Trevor Iles
Marketing Planning - Reference Guides

Marketing Planning 2 ...

Business Administration
BUS 343
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Introductory Marketing - Reference Guides

Introductory Marketing 2 ...

Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
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