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Class Notes for Advertising and Public Relations at University of Alabama

APR 231 Lecture 32: 4:24:2018 Lecture - Google Docs
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4242018 Lecture Save your projects for a portfolio, fix the mistake...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 29: 4_17_2018 Lecture
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4172018 Lecture Nonprofit Sector 2 million such groups in US; 6.5 m...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 26: 4_10_2018 Lecture-2
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4102018 Lecture Government Organizations Federal, state, local gove...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 25: 4_3_2018 Lecture-2
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432018 Lecture Todays Modern Corporation Large: WalMart 469 billion...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 18: 3_22_2018 Lecture
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3222018 Lecture TV PSA Like radio Average station: 137 a week Short...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 18: 3_20_2018 Lecture
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3202018 Lecture Electronic News Services Business Wire, PR Newswire...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 16: 3_6_2018 Lecture
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362018 Lecture PR and News PR account for 50 of news 70 of adults f...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 15: 2_27_2018 Lecture
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2/27/2018 Lecture Chapter 12: Law PR and Law Lawyer: what ...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 14: 2_8_2018 Lecture
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2/8/2018 Lecture Acting on the Message Five stage adoption...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 11: Chapter 11_ The Audience_ How To Reach It
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Chapter 11: The Audience: How To Reach It The nature of the audienc...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 4: 1_30_2018 Lecture
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1/30/2018 Lecture Chapter 4 Remainder: Types of Surveys ...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 3: 1_25_2018 Lecture
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1/25/2018 Lecture Estimates Numerous variables 15-20% ...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 2: Lecture 2- Evolution of PR
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Lecture 2- Evolution of PR Enlightenment: Free Flow of Ideas ...

Advertising and Public Relations
APR 231
William Gozenbach
APR 231 Lecture 2: Chapter 3
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Chapter 3 Role of professional organization PRSA: NY 22,00...

Advertising and Public Relations
APR 231
William Gozenbach
APR 419 Lecture 1: 419 Lesson 1
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What does brand mean? • It’s not just about products. Companie...

Advertising and Public Relations
APR 419
Daria
Organizational Behavior - Reference Guides

The systematic study of individual and group behavior within organi...

Psychology
PSYC 302
All Professors
Political Science - Reference Guides

Political Science2 ...

Political Science
POLC42H3
All Professors

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