PSY 341 Lecture Notes - Lecture 14: Mental Representation, Eleanor Rosch, List Of Fallacies

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11 May 2018
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4/12/17
Categorization
Fundamental to almost all cognitive processes
Top-down feedback from categorized knowledge can sharpen perception
Bottom-up: Senses -> mental representation
To p - D o w n : M e n t a l r e p r e s e n t a t i o n - > s e n s e s
Categories: Abstract mental representations that stand for things that you perceive or conceive
Much of our knowledge is organized in terms of categories
Basic Model of Categorization
From structural description of percept
Search for a match in memory
Select best match
Draw inferences
Store new results in memory
Classical Model: category membership is based on set of necessary and sufficient properties - all or none
Problem: Not all categories concepts have necessary and sufficient features
Strengths and Weaknesses
Strengths:
Clearly defined representation based on necessary and sufficient features, object either meets or
does not meet criteria
odd/even #s
Geometrical shapes
Biological terms
Weaknesses (fuzzy boundaries)
Can’t account for similarity effects
Can’t account for graded nature concepts
Can’t account for context effect
Prototype Theory (Rosch) -avg / most experienced info
Control insights of Prototype Theory
Feature of most examples of categories are usually NOT necessary or sufficient (eg. Baby birds and
penguins can’t fly)
We seem to think that some # of a category are more representative than others
Prototypes are the avg of all relevant features of all exemplars in a category
May NOT correspond to an actual object
Ex: Avg American Family has a father, mother, and 2.5 children
Categorization Process
Compare structural description to all prototypes on memory
Select prototype of category that structural description is most similar to
Strengths and Weaknesses
Strengths
Accounts for graded structure effects (eg. Some birds better members of bird category)
Variation in degree of closeness examples have to prototype
Account for similarity judgement (robin, sparrow, flamingo)
Exemplars sharing more features considered more similar
Predicts Prototype Effects (unstudied Prototypes recognized better than studied Exemplars)
Weaknesses:
Can’t account for exemplar memory (YOUR dog/cat//mother)
Not clear constraints on features - What features are extracted? What features are important?
Doesn’t capture correlated constraints
Exemplar Model - based on the individual
Says we don’t create prototypes and store then in memory
We dont use prototypes for classification
Instead, we store and search through exemplars in memory
Exemplars are structural description of EACH encountered object
Must store a structural description of EVERY instance encountered
Exemplars that are similar to each other are stored closer together - this closeness forms categories (eg.
Speech sounds)
Categorization process
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Document Summary

Top-down feedback from categorized knowledge can sharpen perception. Categories: abstract mental representations that stand for things that you perceive or conceive. Much of our knowledge is organized in terms of categories. Classical model: category membership is based on set of necessary and sufficient properties - all or none. Problem: not all categories concepts have necessary and sufficient features. Clearly defined representation based on necessary and sufficient features, object either meets or does not meet criteria odd/even #s. Prototype theory (rosch) -avg / most experienced info. Feature of most examples of categories are usually not necessary or sufficient (eg. baby birds and penguins can"t fly: we seem to think that some # of a category are more representative than others. Prototypes are the avg of all relevant features of all exemplars in a category. Ex: avg american family has a father, mother, and 2. 5 children. Compare structural description to all prototypes on memory.

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