BMGT 301 Lecture Notes - Lecture 11: E-Commerce, Retail, The New York Times

• School: University of Maryland
• Department: Business and Management
• Course: BMGT 301
• Professor: Wei Chen

Document Summary

Electronics are the most sold online followed by clothing and auto parts. Types of e-commerce: b2c business to consumer (second largest billion, b2b business to business (largest revenue . 7 trillion, c2c consumer to consumer (third largest billion) E-commerce revenue models: advertising, google, facebook, craigslist, sales, amazon, macy"s, subscription, ny times, netflix, free/freemium, spotify, transaction fee, paypal, affiliate, ebates. A: amazon is growing and reinvesting in the business. They want to make the products cheaper online as well. Postpone profits and concentrated on: expanding warehouse capacity, building e-commerce operations worldwide, developing cloud computing platform, pioneering in ebook readers. Kindle business: distribution channel for sales and advertising, creator of switching costs, gathering point for useful data, mobile computing for media consumption. Aws (amazon web services) business: powerhouse cloud provider, generates new competitive assets. As number of customers increase, products offered increase.