BTE 210 Lecture Notes - Lecture 10: E-Commerce, Social Software, Web 2.0
27 Feb 2017
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Document Summary
Blog (weblog): personal web site, open to public, in which site creator expresses his or her feelings or opinions with a series of chronological entries. Blogosphere: term for millions of blogs on the web. Collaborative consumption: peer-to-peer sharing or renting mashup web site that takes different content from a number of other web sites and mixes them together ot create a new kind of content. Microblogging: a form of blogging that allows users to write short messages (or capture an image or embedded video) and publish them. Really simple syndication: a technology that allows users to receive the information they want, when they want it, without having to surf thousands of web sites. Social advertising: advertising formats that make use of the social context of the user viewing the ad. Social capital: number of connections a person has within and between social networks. Social commerce: delivery of e commerce activities and transactions through social computing.
