JOUR 391 Lecture Notes - Lecture 7: Industrial Revolution, African Americans, Making Money
21 Feb 2017
School
Department
Course
Professor
Document Summary
Best know as phineas t barnum (pt barnum) Owned barnum circus (late barnum and bailey circus) Wanted attention to his circus for as cheap as possible. Marriage of the fat lady and thin man. Tom thumb (one of the first media celebrities) An opera singer no one in america had heard. Yet when she sailed into nyc over 30,000 people met her ship. Had to let the public know what a car was and to take action. Traveled around and would stage races, willing to interview with any press. Used door-to-door, pamphlets, giving fact sheets to press, to persuade to outlaw alcohol. Changed the attitude about alcohol that we still have today. Helped industry owners deal with reporters (muckrakers, yellow journalists) He told them to tell the truth because the public will find out anyway. Advanced idea that business should care about public interest. Emphasized how important it is for business to care about community employees and publics.
