ENGL 308 Lecture 1: TW4

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Document Summary

A primary skill you are developing in this course is designing rhetorically-effective, user-centered deliverables. Analyzing your audience/users is an integral part of this process. The better you know your audience, the better you are able to tailor your design to their needs. to designing a successful document. Needs information the readers need to take action or make a decision. More informational based, facts to back up what and why. Values issues, goals, or beliefs that the readers feel are important. Attitudes the readers" likely emotional response to you, your project, or your company. They will be able to test the information given to them, Their goals are most likely to be short termed, have a monkey see monkey do" mantality, believe what they see or hear. If how you are telling them is exciting and upbeat seeming they will have the same mentality of being upbeat, excited, and cheerful.

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