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Csp 161 lecture 7 needs and motives (part 2) Needs as unconscious: you are not aware of your needs (high or low, not aware of when you are activating/ dealing with your needs, differe(cid:374)t tha(cid:374) traits (cid:271)e(cid:272)ause you (cid:272)a(cid:374)"t really perceive your needs. Limited value of observation and rating methods. Not really : needs are often latent. Might need affiliation, but an observer might not be able to see it: different behavior can serve the same need. Going to the library might not be for achievement, but for socializing with those at the library. Picture and story: thematic aperception test. Henry murray and christina morgan (harvard) made this test. Murray and morgan got together (affair), until morgan died in a pool. Asked people to write a story for a picture. Then the people analyzed the story to find traits and needs. Identify with the main character, and then project their needs and motives on the character.

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