EDUC 108 Lecture Notes - Lecture 6: Albert Bandura, Argot, Cultivation Theory

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30 Apr 2017
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May be associated with obesity or sleep disturbance. May be linked to depression or emotional problems. Coping - it helps me relax and de-stress. Youth culture identification - i feel connected to my group. Cultivation theory - watching tv gradually shapes or cultivates a person"s worldview so it becomes like the worldview frequently depicted on tv. Social learning theory - people are more likely to imitate behavior they see frequently modeled in the media, and that behavior is rewarded (or at least not punished) Media practice model - there is a reciprocal effect between a person"s identity and the media they consume. Interaction: interpretation and evaluation of the media products. Application: apply and incorporate the content into identity. Those who consume more aggressive media tend to view the world as a more dangerous place. Those who view more aggressive media behave in more aggressive ways.

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