MGT 16 Lecture Notes - Lecture 6: Internal Revenue Service, Metabolife, Caffeine
Document Summary
Delineate (and/or create) alternative courses of action. Sometimes doing nothing is the best thing you can do (preserving the status quo) Imagine one wild" scenario (this is how creativity gets sparked) Go over the problem that you"re trying to solve. Diet pills, valued at billion dollars by wall street. Founded by three people: two of the three people were convicted drug felons. Owned a house in rancho santa fe (upscale) How could a police officer in chula vista (downscale place) own a nice house in rancho santa fe. Had a friend who cooked meth, both got caught. Ellis didn"t go to jail because he was a police officer. Came together with the friend again, came up with a way to speed up metabolism. Mahuang plant, discovered in his meth lab (eastern caffeine) Another person who provided k to start the company. Spoke about their experiences with metabolife 356. Got in trouble with the internal revenue service.
