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Class Notes for Advertising at University of Florida

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ADV 3008 Lecture 12: adv3008 nov 28
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Play is frivolous o Major CEOs asked when they Get the...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 9: ADV3008 Oct24
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ADV3008 Oct. 24 Phases: Learn o Reading the book ...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 8: Media Planning
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Media Planning Evaluating media choices in a complex environ...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 7: week 7 ADV3008
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Advertising Research Using information to...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 6: Week 6 Lecture
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Week 6 Lecture Influences on Co...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 5: ADV3008 Week 5 Lecture
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ADV3008 Week 5 Lecture Account Planning Someone who was an a...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 3: ADV3008 Week 3 Lecture
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ADV3008 Week 3 Lecture Adverti...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 2: Advertising Lecture Week 2
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Advertising Lecture Week 2 Adve...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 1: Advertising Week 1
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Advertising Lecture 2 IMC Integrated Marketing Communication o Does...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 7: Class 7
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Class 7 9/26/17 Influences on Consumers 5 Social Influences ...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 6: Class 6
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Class 6 9/19/17 Account Planning • Identify where future tre...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 5: Class 5
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Class 5 9/14/17 Advertising Agencies • Pepsi vs Coca Cola- i...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 4: Class 4
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Class 4 9/7/17 Virginia Pharmacy Board v Virginia Consumer Counc...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 3: Class 3
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Class 3 9/5/17 Government Regulation • Regulation at several...

Advertising
ADV 3008
Michael Fredrick Weigold
ADV 3008 Lecture 2: Class 2
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Class 2 8/29/17 • Ad industry: 120 years • Origins: ...

Advertising
ADV 3008
Michael Fredrick Weigold

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