ENT 3003 Lecture Notes - Lecture 11: Epinephrine Autoinjector, Attribution Bias, Kodak
Document Summary
In risky environments, managers may project from the past. In uncertain environments, projecting from the past is dangerous: number rigging, making things look less risky than they are. 2: z * (1+r)^y = interest calculation (growth of population over years) Introduction: low sales, high costs, no profits, growth. Increasing sales: reducing costs, some profits, maturity, constant sales, reducing costs. Increasing profits: decline, reducing sales, constant costs, reducing profits, capability life cycle, level of capability per unit of activity vs. Cumulative amount of activity: business life cycle, start up, growth, maturity, decline/reinvention. Why we fail: how to avoid the slouch toward failure