ISM 3013 Lecture Notes - Lecture 2: Starbucks, Netflix, Payless Shoesource

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Ism3013: week 4 notes (1. 2- strategy and information systems: strategy and information systems. Strong bargaining power for buyers with toyota and. Michelin tires; weak bargaining power for buyers with. Strong bargaining power for suppliers with shell and consumers at gas stations, weak bargaining power for. Suppliers with walmart and p&g (3) threat of new entrants (def: the ability of new competitors to enter the new market: threat of new entrants: barriers to entry, capital investment, access to distribution channels, regulation, e. g. Strong threat of new entrants with new mobile applications being introduced, weak threat of new. Entrants with the nfl (4) threat of substitute products or services (def: the availability of substitute products and services: switching costs, similar price points, quality, e. g. Strong threat of substitute products with coca-cola vs. pepsi (competitor), coca- cola vs. orange juice, tea, gatorade, water (substitutes), weak threat of substitute. Intense rivalry with car sales lots, weak rivalry with: competitive strategy hospitals.

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