TXMI 3210 Lecture Notes - Lecture 5: Shorts, Neckline, Poodle Skirt

• School: University of Georgia
• Department: Textiles, Merchandising and Interiors
• Course: TXMI 3210
• Professor: Katalin Medvedev

Document Summary

Who directs movement of fashion: consumers, color and fabric forecasters 2 years, textile producers 12-18 months, manufacturers 3-9 months, buyers 2-6 months, consumers final decision. Increase in catalogs, e-tailing, home shopping: more education. Speeds fashion cycles: improved status of woman, technological advances. New fibers, finishes, potential price control because of improved production techniques: sales promotion. Good for showing that something exists, can help the spread of fashion or extend its peak: seasonal change. Economic extremists believe modern fashions lead to temptation: sumptuary laws. School dress codes: nature of the merchandise. Accessories are the fastest: redu(cid:272)tio(cid:374)s i(cid:374) (cid:272)o(cid:374)su(cid:373)ers" (cid:271)u(cid:455)ing powers. La(cid:448)er said (cid:862)(cid:374)othi(cid:374)g e(cid:454)(cid:272)ept po(cid:448)ert(cid:455) (cid:272)a(cid:374) (cid:373)ake a st(cid:455)le per(cid:373)a(cid:374)e(cid:374)t(cid:863: recurring fashions. Wo(cid:373)e(cid:374)"s silhouette, (cid:374)e(cid:272)k (cid:449)idths o(cid:374)(cid:272)e de(cid:272)reased every 100 years, similar skirt length every 35 years. 1960s micro mini and hot pants. Alternate exposure and covering of body parts. Me(cid:374)"s fashio(cid:374) are a(cid:271)out stre(cid:374)gth, po(cid:449)er, (cid:271)ra(cid:448)er(cid:455), so(cid:272)ial ra(cid:374)k.