SCLT 2362 Lecture Notes - Lecture 1: Sport Utility Vehicle

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Antwan Dickerson
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CASE 1.1 KiddieLand and the Super Gym
There are a few advantages, and disadvantages of purchasing a two-wheeled trailer for
each store to use for delivering Super Gym. One of the advantages of purchasing a two-wheeled
trailer for each store to use for delivering Super Gym is that KiddieLand could do its own
deliveries, which would save the company some big money they will not need a middle man.
One of the disadvantages of purchasing a two-wheeled trailer for each store to use for delivering
Super Gym is that the bumpers on the newest auto could not take in trailer hitches.
There are also a few advantages, and disadvantages of having local trucking companies
deliver the Super Gym from the retail stores to the customers. One of the advantages of having
local trucking companies deliver the Super Gym from the retail stores to the customers is that
apparently according to market research 85% of the customers drive less than 25 minutes to the
store. So with the flat rate of $40 per shipment it would be cheaper to deliver for the company.
One of the disadvantages of having local trucking companies deliver the Super Gym from the
retail stores to the customers is that local companies that were found prefer deliveries twice a
week but not daily, so that is not good for the company.
There are also a few advantages and disadvantages of stocking Super Gyms at the
distribution centers, and then having the truck that makes deliveries from the distribution center
to the retail stores also make deliveries of Super Gyms to individual customers. One of the
advantages of stocking Super Gyms at the distribution centers, and then having the truck that
makes deliveries from the distribution center to the retail stores also make deliveries of Super
Gyms to individual customers is that the consolidator-ships more than one delivery to the retailer
or customer equals fewer trips. One of the disadvantages of stocking Super Gyms at the
distribution centers, and then having the truck that makes deliveries from the distribution center
to the retail stores also make deliveries of Super Gyms to individual customers is that burning
too much fuel with double deliveries to distribution center then retailer stores.
Last but not least is there are a few advantages and disadvantages of charging customers
for home delivery if they are unable to carry home the Super Gym. One of the advantages of
charging customers for home delivery if they are unable to carry home the Super Gym is that
charging customers for delivery would absorb the cost of $40 for delivery per set. One of the
disadvantages advantages of charging customers for home delivery if they are unable to carry
home the Super Gym is that would cause decrease in demand, customers would not like that
because it could cause an effect in demand.
If I had to choose an alternative, I would choose two ideas. Both being the ideas of the
local trucking company deliver to the customers residence and charge a $40 fee per set for
delivery. I would do that just because the $40 fee would surely take care if the $38.21 fee per set
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