COM 249 Lecture Notes - Lecture 2: Mass Media, Bertelsmann, Denis Mcquail
9 Feb 2018
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Document Summary
One"s subjective experience can be true but that it does not account for other truths or totality of truth. Smcr model of of the communication process includes four basic elements. The source or the origin of a message. The means through which you send the message to an intended receiver. Communication : occurs when human beings attempt to send one another messages using symbols across channels that naturally contain noise. Telecommunications act : relaxed most of the remaining rules that restricted the number of broadcast stations any one company could own. Media conglomerate : a very large corporation with large numbers of companies in various mass media platforms. Top five largest media conglomerates doing business in the united states are: Trillions of messages that are sent daily by the thousands can be broken up into smaller segments according to purpose. Messages provide information about the environment (surveillance. To provide information, surveillance is primarily the function of news.
