Study terms and questions: government regulation, self-regulation and ethics: Regulation regards to the ways laws and guidelines influence the way media companies produce, distribute or exhibit materials for audiences. Government regulation of mass media covers a wide range of territory. It can mean regulation by federal, state, county or city government. Such regulation is carried out for different reasons, and in different ways, in different countries. Communist model approaches to media regulation that hold that the government should determine what the population sees, reads, hears, and experiences through media outlets in order to convey communist beliefs in everything the media produces for public consumption. Self-regulation: there are a number of media industry pressures both external and internal aimed at ensuring that media professionals operate in an ethical manner including pressures from members of the public, advocacy groups, and advertisers. These outside pressures directly influence the internal self- regulation mechanisms that industries create.