FINN 3120 Lecture 1: CHAPTER 1

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29 Oct 2018
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What we do focus on is the effect that our decision should have on the stock price if everything were held constant. Five principles that form the foundations of finance: principle 1: cash flow is what matters. In measuring value, we will use cash flows rather than accounting profits because it is only cash flows that the firm receives and is able to reinvest. In addition, in making business decisions, we will concern ourselves with only what happens as a result of that decision: principle 2: money has a time value. Almost all financial decisions involve comparing money in different time periods, perhaps investing today and receiving returns later, or borrowing money today and paying it off later. A dollar received today is worth more than a dollar received in the future because of the time value of money: principle 3: risk requires a reward.

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