PSYC 361 Lecture Notes - Lecture 4: Counterfactual Conditional, Information Overload, Availability Heuristic

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16 Oct 2018
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Synthesize information quickly and accurately: combination of intuition and logic, ability to process information using intuition and logic, auto versus effortful; system one versus system 2. Intuition defined - quickly and automatically - instinctual: gut feelings. Intuition is the default mode; logic overrides: pros and cons. Logic: objective, attack, missed opportunities: automatic versus controlled processing, cognitive load, cognitive load shifting, need for cognition, cultures differ on defining normal and appropriate. Individualistic - uniqueness: collectivistic - needs of group, encouragement of speaking up versus following rules, memory structures organize and interpret social information: Schemas: automatically directs and organizes incoming information by labeling it and organizing it, two types= - scripts and stereotypes. Forces us to pay attention to other information. Scripts: guide common social behavior and expectations. Simplify the world: comforting because we know what to expect. Scripted romantic behavior: deciding not to follow them.

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