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Class Notes for Journalism & Mass Communication at University of Iowa (UOFI)


UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 4: Buzzfeed, Social Proof, Netflix

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Persuasion 2: what makes an effective persuasive message. What are three elements that persuasion aims to influence: attitudes (positive or negative, b
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 33: Confirmation Bias, Body Image, Cultural Literacy

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Knowledge and understanding of scientific concepts and methods needed to make decisions and be an informed citizen. Survey 7000 ppl about their viewing
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 29: Media Literacy, Social Comparison Theory

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Part 1: in chapter 11 of your textbook, the author describes the research of reeves and nass, who argue that individuals" interactions with computers,
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 14: Attention, Psychographic, Netflix

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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 2: Longitudinal Study, Mue, Content Analysis

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Mue lect 2 social scientific methods surveys. Three ways of learning about the world (observation, authority, science) 5 characteristics of scientific
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 1: Stanley Milgram, Wednesday 13, News Values

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Last person to answer gave the same answer as the rest of the group (clearly the wrong answer) more than 30% of the time. Conformity based on one"s des
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UOFIJMC 1100Rachel YoungSpring

JMC 1100 Lecture Notes - Lecture 21: Marshall Mcluhan, Content Analysis

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Canadian media theorist who coined the phrase the media . Talked about media effects without using social science methods. No content analysis, surveys
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 1: The Daily Iowan, The Daily Collegian, 16 And Pregnant

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Does media coverage of celebrity drug use make adolescents have more positive attitudes toward drug use: survey. Do people who report watching more sho
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 1: Confirmation Bias, Teen Mom, Media Consumption

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Media uses and effects week 1 lecture notes. Aug 22 introduction (material from our first day of class won"t be on the exam) A medium is: a channel thr
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 3: Sex Education, Statistical Significance, Mue

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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 27: The Celluloid Closet, Social Learning Theory, Sexual Orientation

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The film the celluloid closet is available at the main library. It is on course reserve for another class, but you can check it out for four hours at a
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UOFIJMC 1100Rachel YoungFall

JMC 1100 Lecture Notes - Lecture 18: Substance Abuse, Observational Learning, Treatment And Control Groups

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Violence in the media ii social learning theory. Effect size is a statistical tool that allows us to interpret the size or magnitude of an effect. That
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