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Class Notes for COMM 342

Introduction to Strategic Communication

COMM 342 Lecture 13: Chpt. 15- Public Relations
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4/3 Chapter 15: Public Relations • What is public relations...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 12: Chpt. 14- Media Negotiations
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3/29 Chapter 14: Media Negotiation • Media Planners ...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 11: Chpt 12- Traditional Media
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3/27 Chapter 12: Traditional Media • Traditional paid media ...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 10: Chpt 11- Basic Media
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3/22 Chapter 11: Media Basics • Which of the following is NO...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 9: Crisis Communication
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3/6 Crisis Communications • Several terms to review ...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 8: chpt 9 notes
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I am missing the first day of Ch. 9. I would suggest asking Michae...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 6: Week 6 Notes (chpt 6-7)
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Comm 342-01 Chapter 6 – class notes for week 6 Importance of Resea...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 8: Study Guide Exam 2
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Communications 342: Advertising & IMC Study Guide for Test #2 3/10...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 5: Study Guide Exam 1
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CHAPTER ONE: INTRODUCTION TO STRATEGIC COMMUNICATION •What is stra...

University of Louisville
Communication
COMM 342
COMM 342 Lecture 7: chpt 7 notes
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Comm 342 Week 7 Chapter 7: Strategic Planning Q: Strategies and...

University of Louisville
Communication
COMM 342
Communication Success - Reference Guides

Communication Success 2 ...

Simon Fraser University
Business Administration
BUS 343

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