ADV 378S Lecture Notes - Lecture 10: A.D. Vision

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10 May 2016
ADV 378 Feb 29th
A Huge Jump in TV Revenue: Battle between haves and have-note
Conference revenue growth has skyrocketed recently, leading to higher payouts for
member schools
Power five conferences
oGenerally regarded as best teams (ACC, Big 10/12, Pac 12, SEC)
Group of 5
oAAC, CUSA, MAC, MWC, Notre Dame, Army, BYU
oEach power 5 plus the highest group of 5 is guaranteed a spot in either the
playoff or one of the top 4 bowl games
Power 5 Conferences
o2014, NCAA gave them greater autonomy: cost of attendance, stipends, player
insurance, staff, recruiting rules and mandatory hours spent on sports
oNCAA had approved stipends, but full membership voted it down
oOther likely changes
4-year scholarship guaranteed
lesser restrictions on player/agent contact
ability to pursue outside paid career opportunities
covering expenses for player families to attend playoff games
High School Athletics
oUnlike NCAA, UIL isn’t considered private org, but is a state actor, and can be
sued by schools and athletes for violating rights. Can be found liable for injury if
proper precautions and waivers are not in place
oGoverned by a statewide org, UIL
Originally created by UT in 1910, two entities that combined covered
debate and athletics, merged in 1913. But is high school sports too
find more resources at
find more resources at
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