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Semester

Class Notes for ADV 305

Fundamentals of Advertising.

ADV 305 Lecture 26: ADV 305 – Advertising Ethics – 3.4
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ADV 305 – Advertising Ethics – 3.4 Federal Trade Commission (FTC) ...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 25: ADV 305- Examples of Alternative Strategies – 3.1B
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ADV 305- Alternative Strategies – 3.1B Examples of Alternative Med...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 25: ADV 305- Alternative Strategies – 3.1A
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ADV 305 Alternative Strategies 3.1 Alternative Advertising Programs...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 24: ADV 305- Types of Advertising Continued- 2.3E
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ADV 305 Types of Advertising Continued 2.3E Magazine advertising Ad...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 23: Adv 305 – Types of Advertising – 2.3D
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Adv 305 Types of Advertising 2.3D Radio Advertising Advantages o Re...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 22: Adv 305 – Traditional Media – 2.3C
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Traditional Media Disadvantages of TV Ads o High level of clutter L...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 21: ADV 305- Media Planning- 2.3B
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ADV 305 Media Planning 2.3 Industry Media Terminology reach o numbe...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 20: ADV 305- Media Strategy- 2.3A
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ADV 305 Media Strategy 2.3A Media Strategy Media strategy: o the pr...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 19: Adv 305- Ad Design Part 2 – 2.2
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Adv 305 Ad Design Part 2 2.2 Eight different executional Frameworks...

University of Texas at Austin
Advertising
ADV 305
ADV 305 Lecture 18: ADV 305 – Advertising Message Appeals and Executional Frameworks – 2.1D
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ADV 305 Advertising Message Appeals and Executional Frameworks 2.1D...

University of Texas at Austin
Advertising
ADV 305

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