B A 324 Lecture 10: CHAPTER 8

• School: UT-Austin
• Department: Business Administration
• Course: B A 324
• Professor: Stephen Phillips

Document Summary

Creating successful positive messages with the 3x3 writing process. Positive messages: straightforward and direct (emails, memos, letters) Phase 1: determine purpose, visualize audience and anticipate their reaction. Phase 2: collect information, make an outline, write first draft. Phase 3: re(cid:448)ise for clarit(cid:455), proofread for correct(cid:374)ess, look for (cid:449)a(cid:455)s to pro(cid:373)ote (cid:862)ski(cid:373) (cid:448)alue(cid:863), decide whether it accomplishes its goal. Interoffice memos: internal messages that are important, lengthy, formal: guide words: date, to, from, subject, memos that serve as email attachments must be properly identified. Letters: when permanent record is required, confidentiality is critical, formality and sensitivity are essential, when a persuasive, well-considered presentation is important: written on company stationery, block style with all lines starting at left margin. Compose direct messages that make requests and respond to inquiries. Requesting info/action: opening- immediately states the purpose of the message; may ask a question, body- explains/justifies request, closing- tells the reader courteously what to do and shows appreciation.