RTF 307 Lecture Notes - Lecture 17: Cultural Homogenization

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The process by which regional economies, societies, and cultures have become integrated through a global network of ideas through communication, transportation, and trade. Significance of space has been reduced and the barrier of time has been overcome. Exchange and intermingling of cultures around the globe. The globalization of music; more readily available music from different cultures. Exchange of musical elements among different cultures, a hybrid form of music. Culture and media content more accessible to a larger number of people. Marshall m(cid:272)luha(cid:374)"s (cid:448)isio(cid:374): (cid:862)global village(cid:863) (cid:862)we ha(cid:448)e e(cid:454)te(cid:374)ded our (cid:272)e(cid:374)tral (cid:374)er(cid:448)ous s(cid:455)ste(cid:373) itself i(cid:374) a glo(cid:271)al e(cid:373)(cid:271)ra(cid:272)e. we ha(cid:448)e (cid:271)e(cid:272)o(cid:373)e irre(cid:448)o(cid:272)a(cid:271)l(cid:455) i(cid:374)(cid:448)ol(cid:448)ed (cid:449)ith, a(cid:374)d respo(cid:374)si(cid:271)le for, ea(cid:272)h other(cid:863) Products of western cultures contain messages, values, and ideologies that may erode the unique identities of other nations. Western media have substantial budgets whereas most nations do not have the resources to develop the infrastructure necessary to produce high production-value media.

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