BPS 4305 Lecture Notes - Lecture 16: Coopetition, Netflix, Cash Flow

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Involves value creation and the assumption of risk. Created in many context: startup, major corp, family owned businesses, nonprofit/social venture organizations, established institutions. Entrepreneurship strategy new value creation: threatens new competitors. 2 phases: discovery becoming aware of the new business concept, evaluation analyzing the viability of an opportunity. How do we know this will create a value. Qualities: they are attractive, they are achievable, they are durable, they are value-creating. Make something above how much it cost to create service. Financial resources: initial, start up financing, early stage financing, later stage financing. Needed: courage, beliefs in one"s convictions, energy to work hard. Leadership characteristics: vision, dedication and drive, commitment to excellence. Entry strategies: new venture entry strategies need to: Overcome the liability of newness: pioneering new entry. Understand the new market, but offer something different. Once you enter, how will u do to survive.

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