COM-384 Lecture Notes - Lecture 11: Jargon, Desktop Publishing
Document Summary
Its a periodically published work containing new and announcements on some subject, typically with a small circulation. Often distributed by email or as an email attachment. Some organizations print their newsletters on paper and make them available to employees or members or mail them to homes. A newsletter or magazine often rated as the single most important bene t of membership in an organization. Many public relations writers nd their rst jobs in the newsletter industry. Opportunity usually chiefs because they understand how to gather information, write in a compelling and interesting way and know desktop publishing. It must be able to do things for its audience other media cant and it must convey information i some unique way so people will pay attention to it. It must be distributed in a way that is ef cient ad regularly reaches it intended audience.